Principles - Guiding Change

“It doesn’t matter if you don’t want to hang around with them or socialize with them. It doesn’t matter if someone doesn’t like baseball or libraries or museums or opera or if they dress differently from you. But if your business values are different, if your treatment of people is different, if you don’t agree about the behavior that you want to cultivate in your company, that is a problem. You have to be on the same page there.”

Jack Welch, Chairman and CEO of General Electric Co. for nearly two decades, 600 acquisitions and numerous earnings records.

Source: Wall Street Journal, June 21, 1999


Organizations whose values are aligned with their strategies tend to achieve outstanding results. One 11-year study showed that companies with cultures that aligned values with strategies increased their revenue by 682 percent versus 166 percent for other companies.

Source: The Performance Engineering Group

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